Build and spread media literacy

November 19th, 2019|Action of the Week|0 Comments

October 21-25 was U.S. Media Literacy Week, but it’s not too late to spread the word about media literacy!

What is media literacy?

According to the National Association for Media Literacy Education, it is “the ability to ACCESS, ANALYZE, EVALUATE, CREATE, and ACT using all forms of communication. In its simplest terms, media literacy builds upon the foundation of traditional literacy and offers new forms of reading and writing. Media literacy empowers people to be critical thinkers and makers, effective communicators and active citizens.”

With the 2020 elections coming right up, media literacy is especially important to help Americans sort through an inundation of political media. Media literacy is also key to ‘civic literacy’ – the basic understanding of how elections and government works and how to enact change or make an impact.

Build up your media literacy skills and spread media literacy to others!


  • Want to build your media literacy skills? Find tips and tools here. SHARE these resources with others!
  • Help build and spread media literacy by taking actions on this list from the Center for Research and Civic Engagement Learning and Education (CIRCLE): 
  1. Bringing an opinion, informed by your own experiences and reliable background information, to conversations about elections and public issues
  2. Sharing reliable information with others about issues important to you, your family, and your friends
  3. Evaluating news media to understand how journalistic approaches and processes influence what is covered and written
  4. Finding and verifying information about how, where, and when to vote, and creating media to share this information with others
  5. Analyzing political candidate ads and information, especially on social media
  6. Developing and distributing guides to help others understand voting and elections, or an issue you really care about on the ballot
  7. Creating media about the people and issues in a neighborhood or community that you think hasn’t been covered accurately and are important to the election
  8. Creating media about the people and issues in a neighborhood or community that has few local media outlets
  9. Partnering with a media outlet to amplify diverse youth voices on voting and issues relevant to the election
  10. Documenting youth election engagement to share with news media and others that youth are engaged and can be better represented in media, especially youth of color

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